Acesse aqui todos os artigos e outros conteúdos citados nos episódios do Marketing em Movimento
CES 2024—5 TECH TAKEAWAYS FOR MARKETERS
AdAge
CES 2024: Omnicom Expands Relationship with Microsoft to Deliver Microsoft Advertising Solutions in Omni
Annalect
Reshaping Retail – AI Creating Opportunity
CES
Las Vegas Spheres commercial: The Portal to a New Galaxy | Samsung
YouTube
The Best 2023 Holiday Ads
Huffpost
YouTube will have fewer ad breaks on TV — but the ads are getting longer
The Verge
TikTok is pushing longer videos. Some creators worry about the vibe shift
CNN
A Holiday to Remember | Chevrolet
Sports Illustrated Published Articles by Fake, AI-Generated Writers
Futurism
Barack Obama on AI, free speech, and the future of the internet
Decoder
If Every Brand Is Funny Online, Is Anything Funny?
The New York Times
The environmental price of fast fashion
Nature Reviews
Sustainable fashion consumption and the fast fashion conundrum: fashionable consumers and attitudes to sustainability in clothing choice
International Journal of Consumer Studies
Entenda o que muda nas compras na Shein e quando o ICMS é cobrado
UOL Economia
America can't resist fast fashion. Shein, with all its issues, is tailored for it
NPR
The Big Story
AdExchanger
Conar vai julgar comercial da Volkswagen com Elis Regina
M&M
A Volks, a Elis e a saudade de um Brasil | Ponto de Partida
Meio
VW 70 anos | Gerações | VW Brasil
Apple Think Different
YourTube
"It's DOVE:Feat. Audrey Hepburn
Motivação para o consumo de futebol feminino no Brasil: um estudo sobre escalas concorrentes
Teses USP
Videos das premiações
LinkedIn
Google Marketing Live 2023
Google Marketing Live 2023: Everything you need to know
Search Engine Land
Anti-trans backlash against Bud Light
LA Times
What can brands learn from the Budlight controversy
Evento Possible
website
Scope3
Twitter perde anunciates
Comercial FOX da Copa do Mundo
Patrocinadores da Copa preocupados
Insider
Expectativas para a Black Friday
UOL
Lista de empresas no Procon
Procon
Como saber se o desconto é real
Mobilizing multiple, diverse stakeholders
SAGE Journals
Demissões na Meta
Wired
CBF tenta afastar camisa da política
Advertising Week 2022
Adweek
Programmatic IO
Criadores de arte com inteligência artificial
Stable Difusion
Techcrunch
Unilever e Ben & Jerry's
Fastcompany
Dono da Patagonia doa a empresa
The Gardian
Selo em alimentos
FAPESP
Guia de alimentos
Min Saúde
Novos cereais
Natura e apoio a comunidades
Natura
When and Why Consumers React Negatively to Brand Acquisitions
.
GOOD – We Capital, Data Tienda
Titanium – EA Sports, Long live the prince:
Innovation, SUNCORP, Leo Burnett, One House to save many
Strategy effectiveness, Michelob Ultra, FCB Chicago e NY, Contract for change
Adicione uma descrição.
Design, Pinguin Books, FCB Lisboa
Todos os premiados
Cannes Lions
Apple CEO Tim Cook Calls For A Federal Data Privacy Law
Biggest winners and losers from Apple's privacy changes
Business Insider
Coleção Havaianas Gerando Falcões
Havaianas.com
Marketing with Purpose
Microsoft
A máquina oculta de propaganda do iFood
Pública
Fatos importantes sobre a relação do iFood com a sociedade
iFood
crição.
Social Business and Social Marketing
Springer
Despite Efficiencies, M&As Reduce Firm Value by Hurting Customer Satisfaction
Journal of Marketing
Banco Pan sofre vazamento de dados e possível extorsão
Techmundo
Black creative celebration
How brands can win Black consumers’ hearts, minds—and wallets
Ads vs Putin
Leading climate research publisher helps fuel oil and gas drilling
The Guardian
Better Marketing for a Better World
AMA
Better Marketing for a Better World VIDEO
Cotas aumentam chance de emprego
Folha
How brands are taking action amid Ukraine crisis
The Drum
Nike and other reaction to war in Ukraine
HypeBae
Companies pulling out of Russia
Consumer minimalism ANNE V. WILSON* SILVIA BELLEZZA*
Paper
Manual de comunicação LGBTI+
Ali
10 Tendências Globais de Consumo
Euromonitor
Site revenda Patagonia
Patagonia
An Emerging Theory of Avatar Marketing
SAGE
Fred Miao, Irina V. Kozlenkova, Haizhong Wang, Tao Xie, Robert W. Palmatier
Mars Wrigley skips Super Bowl 2022
Adweek's 2022 Global Theme
AdWeek
3 essential marketing lessons for 2022
The Dark Side of 15-Minute Grocery Delivery
Bloomberg
I Know What the End of the World Looks Like
A Global Food Crisis May Be Less Than a Decade Away
TED
Toward Achieving Sustainable Food Consumption: Insights from the Life Course Paradigm
MDPI
George P. Moschis 1,Anil Mathur 2 and Randall Shannon
Até a mascote virtual do Magazine Luiza é alvo de assédio sexual
Exame
How some marketers flourished in the burnout crisis
Streamers Replicate Hallmark Channel's Seasonal Strategy
ADWEEK
Filme de Natal do Discovery+
IMDb
Pesquisa da Dentsu international e Microsoft Advertising
Artigo “Knowledge and understanding of sustainability labels in Brazil”
InderScience
Artigo do Public Policy and Marketing: Here Comes the Sun: Present and Future Impact in Marketing and Public Policy Research, de Maura L. Scott, Corinne M.K. Hassler, Kelly D. Martin
Matéria Outbeco
Don’t Cut Your Marketing Budget in a Recession
HBR
Reação ao lançamento da META
BNDES
Heineken anuncia meta de carbono neutro até 2040
Forbes
Como a infância influencia o comportamento nos adultos
SAGE journals
Certificação B Corp
B Corp
Propaganda Havas NY para Brooklyn Film Festival
Facebook
Havas People, Planet and Communities
Vimeo
Artigo " Loved As-Is: How God Salience Lowers Interest in Self-Improvement Products"
JCRJournal of Consumer Research
Work 2.0: The Obstacles You Don't See
Hidden Brain
Now TV Wants Nielson to Measure Up
Why the Internet is turning into QVC
Twitter
Reportagem sobre Empresas Brasileiras na COP26
Revista Exame Amcham Patagonia
Taiye Selasi - Don't ask where I'm from, ask where I'm a local
Ted Talk
Artigo "Groundness" sobre a força da identificação do consumidor com suas raízes
"SNKRS" site de revenda e preços
StockX
Nike e "SNKRS"
Hyperbeast
Comercial Molson "I am Canadian"
Youtube
Artigo do MIT
Yumpu
